10 Questions to Ask Before Starting a Packaging Design
So you’re thinking of starting your own product line? Perfecting the product is one difficult process but the packaging is a whole other thing.
There are so many things to consider. It’s not just a sticker with your brand name on it. If you want to be legit, you should know the answers to these questions first.
What is the product?
Who are your competitors?
What makes your product unique?
Who's your target market?
What is your goal with the design?
Are your nutrition information present?
What’s the cost of material and design?
How is your product distributed?
Does your product have a UPC?