Branding & Digital Marketing for Kiub Lega by eDesign for Seri Azali

Experience the Natural Goodness of Kiub Lega by Seri Azali

Seri Azali, a rising name in health and wellness, introduces Kiub Lega: ginger-infused sugarcane cubes designed to boost overall health. These cubes stand out not just for their natural sweetness but also for their numerous health benefits, appealing to a wide range of consumers.

Let’s go through how we successfully launched and promoted Kiub Lega in the competitive health and wellness market. We established a strong brand presence to engage consumers effectively by implementing strategic branding and digital marketing tactics.

The Challenge

Seri Azali faced the challenge of launching Kiub Lega in a competitive market. Goals included creating a unique brand identity, designing attractive packaging, developing a user-friendly website, and effective marketing materials — all to set Kiub Lega apart in the health-conscious consumer market.

Our Role & Results

Branding

Brand Story Development

We crafted a narrative that captures the essence of Kiub Lega by Seri Azali—ginger-infused sugarcane cubes that enhance everyday moments with natural goodness and wellness benefits.

Logo and Brand Colors

Our logo integrates Jawi (Arabic letters) and embodies a feminine aesthetic, designed exclusively for radiant Malaysian superwomen. It symbolizes grace and elegance, reflecting the pure qualities of our ginger-kissed sugarcane cubes.

Brand Guidelines

Our guidelines ensure consistency in how Kiub Lega by Seri Azali is presented across all platforms. From the tone of voice to imagery, it reinforces their branding as the ideal complement to an elegant lifestyle.

Product Packaging and Labeling

Modern Packaging Design

Our sleek packaging reflects Kiub Lega’s natural benefits, tailored for radiant Malaysian superwomen. It’s designed to match your elegant lifestyle.

Informative Labeling

Clear labels on Kiub Lega detail its ginger-infused benefits, ensuring transparency and trust. They’re made to resonate with your wellness goals.

Label Compliance

We ensure all packaging meets strict food labeling regulations, including nutritional info and health claims. It shows our commitment to quality and authenticity.

 Website and Content

Responsive Website Design

We developed a modern, user-friendly website with easy navigation that matches our brand’s style. It provides a smooth experience on any device.

SEO-Optimized Content

Our website content is crafted to be search engine optimized, helping people find us online. It educates visitors about Kiub Lega’s health benefits and what makes it unique, improving their overall experience.

Analytics and Monitoring

We use analytics tools to track how well our website is performing, what users are doing, and how many visitors become customers. This helps us continuously improve our site and content for better results.

Marketing Collaterals

Roll-Up Banner

We created an attractive roll-up banner showcasing Kiub Lega’s main benefits and features. It was displayed in retail stores and trade shows to raise awareness and draw in potential customers.